Consultants
Vipul Arora
Fernando Casado Cañeque
Fernando Casado Cañeque is a Ph.D. economist and journalist specialized in projects related to economic and sustainable development. He has worked as strategic advisor to a variety of international organizations (such as UNDP, UNIDO, UNDSD, UNEP, OECD, IADB and the World Bank) and has been the general coordinator of UNDP’s Millennium Development Goals initiative in Spain. He has also worked as a Senior Consultant in the Department of Sustainable Development and Social Responsibility at PricewaterhouseCoopers (PwC) in New York.
He is author of several books on CSR and development (such as CSR at the mirror; Public-Private partnerships for Development; Public-Private Concertation for Development in Latin America; or The role of CSR of Spanish Companies in Latin America, among others), as well as of a range of articles on development economics, globalization and sustainability. In addition, he is also director of several social documentaries on development issues and social injustices.
Fernando holds a Ph.D. from the Central University of Barcelona in Economics and Social Sciences; a Master´s from the School of International and Public Affairs (SIPA) of Columbia University specialized in Economic Development and Journalism; and a postgraduate degree in Environmental Management from the University of Barcelona’s Institute for Public Economics.
Currently, he is the founder and Director of the Centro de Alianzas para el Desarrollo (www.globalcad.org) and the Academic Director of the Laboratory for the Base of the Pyramid in Spain. He is a professionally accredited partnership broker (Partnership Brokers Accreditation Scheme) and a certified Master Trainer of the IFC-SME Toolkit of the World Bank.
Yasuhiro Karakawa
With a strong focus on sustainable brand creation to address social, economic, and environmental issues in the world, Yasuhiro connects Japanese organizations with great purpose, technology, and people to ESW to develop and implement sustainable enterprise strategies between Japan and emerging markets such as India.
In his 12-year professional career, he has led various projects to create and strengthen the corporate and product brands by holistic and practical solutions through field surveys, strategy, communication & promotion, and internal alignment. His client portfolio includes international brands such as Starbucks, Heineken, Tata Chemical, and Abbott, as well as small-sized and medium-sized clients, and start-up technology companies, B2B companies, and non-profit organizations.
Yasuhiro started his career at PricewaterhouseCoopers in Tokyo as a consultant which was followed by his focus on branding and marketing at Interbrand Japan, a brand consultancy, and EdgeBridge, his own company. For the last five and half years, he worked as a strategic planning director at Saatchi & Saatchi Fallon Tokyo, an international advertising agency, including one year as a marketing manager at his client.
He received a BA degree in Sociology from Keio University in Japan, a diploma from the International Business Program at University of California Berkeley, and is completing his MBA degree at Cornell University’s Johnson School of Management.
Andrea Shpak
Andréa Shpak is the President of Global Social Impact (GSI), an indendent, non-profit organization focused on the promotion of social and sustainable enterprise in Brazil. Previously, she spearheaded an initiative at the William Davidson Institute (WDI) to expand its activites into Brazil. In this role, Andrea lead the WDI Social Enterprise activities in the country and developed relationships with corporate, governmental and NGO organizations to support WDI’s growth in the region.
Prior to joining WDI Andrea worked for more than 10 years in leading global organizations doing business in Brazil (Credit Lyonnais, IBM and Microsoft) as an IT professional and later as a manager responsible for building relationships across a diverse set of industries. Andrea also volunteers her time with the American Red Cross in Michigan and was a recipient of their volunteer of the year award in 2006 for her key role in rolling out a new ERP system and her exhaustive work in generating local resources to support Hurricane Katrina recovery efforts.
Andrea holds a BS degree in Information Technology from Mackenzie University in São Paulo, Brazil, along with a BA degree in Design and Communication from the Panamerican de Artes, also in São Paulo. She also received her MBA degree from Eastern Michigan University in Ann Arbor, MI.
Susan Svoboda
Xiaojian You

